We offer different service classes, grades, and terms.

A. Service Classes

We offer the following class of services:

1) Market your Enterprise {media} content
2) Create Media LaunchPad
3) Provide ongoing content production
4) Develop/produce media content for existing launchpads
5) Monetize media content
6) Adapt and market traditional media content

1. Market your Enterprise {Media} content

This service markets your business, event, conference, etc. through production, syndication, and ongoing-regular publication of relevant and evolving content (audio/video podcast show series) on the web’s new-media social networks, podcast-aggregators (e.g., iTunes, podcast directories). The ongoing-regular and wide publication results in a powerful, appealing “content presence and awareness.”

For example, a conference or performance “relevant and engaging” content can be used to create a show series that is released well before the event date(s) and is “marketed” in pertinent web outlets.

2. Create a Media Launchpad and provide ongoing content production

Creation of a Media Launchpad includes media website creation, setup for syndication, subscription. It also includes design and recording of a sample show ready for “launch”. Launch means it is ready to be published on the web. Ongoing content production includes regular (e.g., weekly, monthly, etc.) show concept-design, production, and publication.

3. Design, Develop, and Produce content for existing Media LaunchPads

Perform client media requirements evaluation and recommend target media design. Design show concepts, and then produce, and publish over clients’ existing media launchpads. This is primarily content development within the framework of the clients media launchpad.

4. Monetize the Media content

Once a client has an established, published media content base (that, ideally, has significant audience), it is ready to be a source of revenue (i.e., “monetized”). Generating revenue is achieved through the following “sub-services”:

a) branding, promoting,
b) creation of media-kits,
c) creation of sponsorship packages (includes media-kits, proposal, presentation, sponsor-solicitation web-page)
d) sponsor search and identification
e) acquiring sponsorship

5. Adapt and market existing traditional media content (audio/video/other)

This service converts a client’s traditional media content (e.g., CD, DVD, DAT) to the digital media format. And then markets it to the (web) audience through podcasting (small samples) and/or media outlets.

For example, take existing audio CDs or video DVDs and market using the digital-media marketing channels like iTunes or take recorded audio/video conferencing content and make it available/market on the web as audio/video podcasts.

 

B. Service Grades

Currently each service class has two grades: basic and premium.

The premium class adds branded logos and branding lines, higher-end graphics, higher-end Media LaunchPads, specialized syndication, and more comprehensive analytics.

 

C. Service Terms

Each service class is offered for 3-month, or 6-month, or annual service contract term.

We also offer a “media go/no-go decision” mini contract which allows clients to decide if the media launch is realistic for their perceived content. This mini contract elapsed duration is between 2-4weeks. If the decision is yes, then it results in the 3-month or 6-month or annual service contracts.